Ethnic inspired Edith & Ella Runway show Autumn Winter 2013

Edith & Ella, founded in 2004 by designer Line Markvardsen, is creating exclusive clothing with eye-catching feminine silhouettes in sumptuous materials. The design has a playful approach to colors and prints and are always provided small specific details in a secure stylistic reference. The brand has established itself internationally and is sold in 10 countries.

Love the ethnic inspiration for Autumn Winter 2013 by Danish fashion brand Edith & Ella. The traditional Russian flower print seem to be a popular trend for AW13. Also like the combination of strong colours, such as mustard yellow, teal, red and purple. And the high heeled ankle boots -to die for!


© Edith & Ella AW13 Runway Sho during Copenhagen Fashion Week August 2012

Ole YDE Spring Summer 2013 with vintage Georg Jensen jewellery

Copenhagen based fashion house YDE creates unique and distinctive Prêt-à-Porter with a fine “poetic” touch. The label presented its new collection SS13 at Copenhagen Fashion Week August 2012, runway models accessorised with gorgeous shoes by Christian Louboutin and with vintage Georg Jensen sterling silver jewellery, curated by designer Ole Yde from the Danish silversmith’s impressive archives. See more
The models hair in loose waves, pinned to one side and graphic eye makeup complimented the feminine styles shown at the YDE by Ole Yde runway show. YDE is clearly a brand not following the typical Scandinavian minimalistic understated style, but rather on the contrary embraces glamorous luxury pieces for women, inspired from previous Hollywood divas.

A few backstage photos from the YDE by Ole Yde runway show for Spring Summer 2013.

Ole Yde is inspired by all things beautiful and glamorous.

Over the years I have learned that what is important in a dress is the woman who is wearing it.
Yves Saint-Laurent

Defining Scandinavia is fully booked -see the full brand list here!

Defining Scandinavia is all set and ready to launch as the trade show is now fully booked! Previously mentioned this is a new trade show that combines design, living and fashion. Defining Scandinavia have had an overwhelming interest since they’ve launched the idea. As well as a fully booked fair international buyers and press have pre registered and will be attending Defining Scandinavia during Copenhagen Fashion Week, 31 January to 3rd February 2013 in Øksneshallen Copenhagen.
Defining Scandinavia Brand List

Buyers and press may pre register online at
The ticket will also give you admission to the other fashion trade show, Vision at Lokomotivværkstedet.

Copenhagen Fashion Week 8-12 August 2012

Copenhagen Fashion Week featuring collections for the Spring/Summer 2013 season, is set for a strong offering of both Danish and international fashion talents. This summers schedule, running from August 8—12, is ready and the week is packed with exciting fashion events; Trend shows, shows, press-events, receptions and parties.

Copenhagen Fashion Week official show venue for SS13 is TAP 2, in the old Carlsberg brewery. TAP 2 is a 3,000 square meter raw factory space in the historic Carlsberg area and its unique historical surroundings makes the perfect location for fashion shows. The old brewery has now been transformed into an arena for cultural events as part of a reinvention of the area as a creative hub.

TAP 2 is situated next to TAP 1, which is housing the children’s fashion trade show CPH kids as featured on Little Scandinavian.

Both established and up-and-coming designers will showcase their collections in a professional venue that is our biggest to date. “We’re pleased to have so much young talent on the schedule to join the ranks of established forces like Designers Remix, By Malene Birger and Henrik Vibskov. Peter Jensen and Wood Wood return to bring us more of their underground sophistication, and opening the official venue at TAP 2 is the young and bold Danish newcomer Freya Dalsjö,” says Anne Christine Persson, Development Director of Copenhagen Fashion Week.

We recommend following CFW on Twitter on @cphfw for instant updates and general fashion chat with hashtag #cphfw

Useful Links
Copenhagen Fashion Week

Danish Fashion by Whiite for Spring 2012

Founded in 2003, WHIITE is sophisticated functionality. WHIITE’s Design Director Frederikke Hviid has an impeccable sense of style which has translated itself into eye-catching combinations created using colors, fabrics and detailing.
So far there’s only a WHIITE silky night slip in my wardrobe, given to me at a press day. But it’s the most comfortable yet stylish piece of sleep wear I’ve ever owned, so I’m on the look out for more designs from WHIITE.

@ WHIITE Spring 2012

There’s four WHIITE collections each year, with the main collections centred around Spring and Autumn. Two smaller seasonal collections are added throughout the year for Summer and Christmas.
In November 2008 WHIITE opened its first flagship store in the heart of Copenhagen, Kronprinsensgade 7 late November 2008 and it’s on my Must Visit list when I’ll be going to Copenhagen Fashion Week in August 2012.

Useful Links
Copenhagen Fashion Week