Relaxed style for SS13 by Copenhagen based designer Naja Lauf

Feminine fashion with a typical Danish laid back attitude, all in natural materials such as bamboo and silk for the highest comfort and quality. My favourite SS12 dress was the Naja Lauf Bianca dress. Wonder if I must have the Daphne dress.
And by all means -these picture don’t do the clothes justice! You need to try it on…



Naja is obsessed with the details of pieces and the mixing of shapes and fabrics. The result is well-made and wearable pieces that you can have in your closet year after year.

Naja Lauf is available in the UK from

Naja Lauf Summer 2012, effortless stylish and feminine

The designer behind has a vision of a new simplicity and little details combined with natural materials to achieve the highest comfort and quality. The style is most fashionable; understated elegance, effortless chic and ultra feminine.

© Naja Lauf Summer 2012

I have the crisp white cotton Bianca dress by Naja lauf, purchased it Wild Swans in London. It always receives so many compliments, but the most pleasing part is probably that’s it’s unbeliveable functional -as in machinewashable!

The designer’s home has been featured in the Afflante Website. The house, located on Bellevue Beach, North of Copenhagen has a relaxed and airy style with magnificent views onto the sea and the countryside.

© Photo of Naja Lauf from Photo of Naja Lauf’s home from

Useful Links
Naja Lauf Blog
Wild Swans