If Ikea had a clothing store… & Other Stories in Regent Street

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With a functional and bright layout, clothing, shoes and accessories are presented in various of open storage solutions, along with descriptions and visualising images on display. It’s like walking into what you’d imagine an Ikea clothing store would look like. Only it’s not Ikea. & Other Stories is the upmarket branch for design conscious young and trendy people, owned by H&M.

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