Women’s brand Rützou having to close as quality comes at a price

It’s by for now from the Rützoe team. The Danish fashion brand is having to close down after 13 years since it was first launched. Rützoe has within that time become popular for it’s feminine and incredible stylish women’s collections. The original idea was to move away from fast fashion circus and rather create fashion staples that would be elegant and timeless. But with the recent years of a struggeling finical climate, it’s proven to be a challenging route to go, as quality comes at a price.

The creative director and founder Susanne Rützou says

13 amazing years have passed since Rützou presented its first collection in 2000. However, it’s bye for now, as fate wants us to go on new exciting adventures. You’ve all been great company and the best customers we could ever have wished for!



We will look forward to see Susanne Rützou design and create in the future. But for now, we wish the Rützou team all the best!

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